Alora Society is a boutique influencer management agency dedicated to empowering creators by providing personalized, high-touch representation. Alora Society helps creators grow their brands, manage premium partnerships, and focus on their passion while handling the business side. With nearly two decades of combined industry experience, they’re committed to building relationships and elevating creators to their fullest potential.
ALORA SOCIETY
INDUSTRY: Influencer Management
PROJECT SCOPE: The Content Package, Social Media Strategy, Custom Templates, DFY Content
PROJECT OVERVIEW
Alora Society came to us looking for guidance to elevate its social media presence and reposition its brand. Initially, they struggled with not knowing where to begin, which resulted in minimal posting and a lack of a clear strategy. Their previous aesthetic leaned more toward a "girl next door" boho vibe, but they wanted to transition to a more powerful, luxe, and high-level brand identity—one that communicated exclusivity, empowerment, and professionalism. We worked closely with Alora Society to develop a comprehensive social media strategy, including in-depth content pillars and visually cohesive brand elements that reflect their refined image. Through well-curated content like case studies, educational posts, and showcasing their client partnerships, we helped them shift their tone to match the high-end, exclusive vibe they envisioned. Additionally, we supported them with a brand photoshoot that perfectly captured their new identity, ensuring their visuals aligned with their goals. They now have a polished, boss-level social presence that sets Alora Society apart as a premier influencer management agency.
THE STRATEGY
A blend of minimal, moody, and resort-style aesthetics with Alora Society's luxurious yet charismatic personality. The goal is to create high-end and aspirational content that highlights Alora Society's exclusive yet approachable services. Visual elements like champagne, flyers, and city settings will tie in Alora Society’s appeal to high-earning, entrepreneurial creators and brands with their resort-style aesthetic.
THE CREATIVE VISION
The content session will be held in three main locations to allow for versatile yet cohesive content: an indoor coworking/ studio space, a speakeasy, and the city. The main goal of the session will be to capture plenty of detail shots, reel covers, video clips for social content, and minimal face-to-camera content with a focus on negative space, and clean minimal content.
THE PURPOSE
The content from this session will be used primarily for social media, including Instagram reel covers, IG carousels, and IG stories, as well as for email marketing and a potential future website. We will create a mix of vertical and horizontal formats to suit various platforms and needs.
THE FEED
For Alora Society’s Instagram feed, we completely reimagined their approach to social media after they hadn't posted in over a year. They struggled with not knowing where to start and which posts would be the most impactful for their high-level, luxury brand. Additionally, they felt their visuals and brand photos didn’t align with the exclusive, high-end services they offer, leading to a complete pause in their content.
To solve this, we helped them tear it all down and start fresh with a focus on a bold editorial, luxury, and exclusive aesthetic. Drawing inspiration from neutrals with pops of green, we built their Instagram feed from the ground up. We created their first 9 impactful posts with custom visuals and copy that reflected their new, bold brand identity. We also captured high-end brand photos that matched their empowering, luxe image and designed custom templates to maintain a consistent, cohesive look moving forward. Now, Alora Society has a strong foundation on Instagram that perfectly reflects its high-level services and exclusive, editorial vibe.
